Everybody wins.
Companies win in this model by:
- Reduced processing costs for on-partner purchases made with our bank partner accounts vs. other debit or credit cards.
- Earning revenue share from accounts.
- Gaining affinity from their customer base as accountholders are treated to customized rewards and perks.
Customers win in this model by:
- Unique rewards and incentives.
- Access to virtually free checking accounts (and other financial services products) they may not have access to otherwise.
- Frictionless account opening with a brand that customers and employees are familiar with and trust.